Thursday 24 November 2016

Inspiration - Part 1

My inspirations:
Old films - cinematography
Wes anderson
Gerhard Richter
Astronomy - NASA
Torkil Gudnason - Electric Bloom
Hubert Fisher - Parabolika
Harry Potter
Damien Hirst
Ben Howard - Depth over distance
Robert Frost - Fire and Ice

Things to look at:
Book - Steal like an artist by Austin Kleon
Ted Talk - Austin Kleon
'The Samples of Kanye' on Youtube

Friday 18 November 2016

Jo Blaker - Visiting Professional

Jo Blaker came in to speak to us about her work and her creative process. Some of the things she said that stuck out to me where:
"Don't worry about the labels"
"Looking, observing and noticing is how a creative process starts"
"You can naturally be very visual, or you can develop it by starting to look around you for things that interest you and collecting them"
"If you get bored, try a new material - it usually opens things up for me"
"Get away from the idea that you're sketchbook is for an audience - it's for you"

 



Her way of working is hugely based on collecting and documenting things she is intrigued about. She does this mainly through observation drawings and sketches.
Personally, I don't feel confident with realistic observation drawing, I find it slightly of a chore and never feel as if it has been successful. However, I am passionate about collage, scrapbooking and abstract drawing. I realise my sketchbook work does not have to be like Jo Blaker's, because there is no right or wrong way to collect and document information. That is why I can easily incorporate what I am passionate about and apply it to a sketchbook.

Thursday 17 November 2016

Self Branding

Key Elements of Self Branding:

1. word association
2. purpose/focus
3. audience
4. tone of voice
5. imagery
6. colours
7. methods

1. Word Associations: loud, obnoxious, pretentious, goofy, braggy, lithuanian croydoner, boss ass bitch, characterful, jolly, happy, giving, neat, versatile, decorative, mother figure, leader, goes the extra mile



2. Purpose/Focus: happiness, excitement, experience, trying new things, self-development, no regrets, freedom, independence, having an impact, doing great things but staying grounded, never forgetting your roots/where you came from, staying humble, coming out of your comfort zone, curious, being sociable/well connected, a networker

Thursday 10 November 2016

Brand Nu Studio - Radim Malinic - Visting Professional



Everything is a work in progress

“As a person I am made up of three elements - inspiration, influence and information”
Inspiration - Colour: meaning, colour, perception, understanding, subjective, scientific
Influence - Expierience: life, food, travel, product design, technology, surfing
Information - Science: neuroscience, psychology, behavioural economics, physics, anthropology, biology

“How I approach every new project - I call it Process 101”
Search -> Direction -> Skills & Knowledge -> Design -> Information -> Meaning -> Making Ideas Happen

Search: the art of asking questions and looking for answers. Wants & Needs. Creating an “engine” - something that will get you from A to Z. 
“If I had asked people what they wanted, they would have said ‘faster horses” - founder of the car.
Direction: the difference between good, great and amazing. First idea & the opposite of the obvious. Trend, fashion and style. 
Skills & Knowledge: the point of difference. Surprise - doing the same thing over and over again will not get you very far. Extra skills and an extra edge. 
Design: illustration, digital art, photography, retouching, typography, lettering, 3d design, 3d modelling, branding, web design, coding, development, copywriting
Whatever fascinates you & interests you, give it a try. 
Information: You need to know more than just graphic design. 
Meaning: creative work made for the right reasons, to stay. It’s okay yo make less, if it hold more meaning.
“well - how often do you get to say that everyday you turn dust into gold?”
Making Ideas Happen: having the privilege to act on the moment of inspiration - wherever, whenever. 

“Miracles can happen on any size wave.” 
“When you ask yourself why you’re doing you’re thing, take the answer and multiply it by ten.”

Thursday 3 November 2016

Time

Trust + Balance + Purpose + Culture + Happiness = The Future of Work

Task: List what you WANT to do and what you NEED to do in the upcoming week:

WANT 
Go to Bonfire Night
Hang out with friends
Start reading a new book
Scrapbook
Skype my mom
Have a movie night
Go on holiday in the summer
Bake cupcakes

NEED
Blogging
Design Boards
Idea Development for Brief 2
Laudry
Vacuum my room
Essay research 
Get my vaccination

Task: Create a week plan.